Alpha·MCP extension for Claude Desktop & Claude Code
Orbit is a set of 50+ specialist skills and 40+ tools that give Claude deep expertise in lifecycle strategy, email production, and platform operations. Built for Braze. Useful for every lifecycle marketer.
.mcpb file · requires Claude Desktop or Claude Code
users and lovers of
Orbit doesn't generate generic marketing advice. It runs structured discovery before it builds anything. It validates your data model before it writes personalisation. It checks deliverability before it recommends a send.
Install it once. Claude becomes your strategist, your email engineer, your Braze operations lead, and your QA reviewer — all in one conversation.
Capabilities
Guided intake for objectives, KPIs, audience, data sources, and constraints. Orbit grounds every program in context before a single message is drafted.
Channel-by-channel message inventory with sequence, timing, personalisation requirements, and CTA mapping across email, push, SMS, and webhooks.
Full pipeline — template specs, component-first MJML, compiled HTML, desktop/mobile/dark previews, and Braze-safe validation.
Import an existing HTML email from Braze or file. Parse into modules. Generate any number of content variations. Upload images to Braze media library.
Pull structured email designs from Figma via API. Infer reusable components. Map to Orbit’s canonical taxonomy. Generate production MJML.
Structured intake for colours, logos, fonts, tone of voice, and forbidden treatments. Orbit enforces brand consistency across every output.
Generate journey diagrams with nodes, edges, platform badges, and Mermaid output. Render to SVG, PNG, PDF.
Notion-friendly bundles, QA checklists, Braze build packs, and test user matrices.
Braze integration
Connect your API key and Orbit reads your entire Braze workspace. It validates before it builds. It checks for collisions before it publishes.
Full inventory of everything in your Braze workspace. Naming issues, stale content, duplicates.
Read any Canvas structure and reverse-map it into an Orbit message plan.
Time-series metrics for Canvas entries, campaign rates, segment growth, MAU/DAU.
Verify custom events and attributes your plans reference actually exist.
Publish email templates and Content Blocks with collision detection and version tracking.
All segments with size trends, growth rates, and tracking status.
Orbit is built for Braze — but the strategy skills, email production, and lifecycle frameworks work with any platform. HubSpot, Iterable, Klaviyo, Customer.io — the thinking is platform-agnostic.
Skill library
When Orbit loads a skill, Claude gets structured expertise — execution standards, frameworks, and domain-specific protocols.
Install
The .mcpb file is a packaged MCP server. No terminal or configuration required.
Double-click the download. Claude Desktop will prompt you to install Orbit.
Orbit's 40+ tools are available immediately. To connect Braze, add your API key in the extension settings.